11 very interesting free online
webinars in usability and UX
by leading international experts
Marketing on a Budget
Robert Schumacher | User Centric, USA
As professionals we must be excellent at our technical work. However, one quickly realizes that to be technically good is not good enough to grow and sustain a business. Growing a business involves getting people to understand who to reach, how to reach them, and what message will resonate – in a word: marketing.
This presentation discusses some of the lessons we have learned over the years about marketing user experience services. We will cover costs and benefits of various channels, including traditional online and offline media as well as reaching your customers with social media. We will fill the hour with lots of practical ideas. (Hint: Webinars are good marketing :-))
Tuesday, 13 October, 03:00 pm (UTC+4) or @500.beats